Carter Racing Case Study


Carter Racing and its subsequent iterations – the case is also distributed with the title Speed Ventures in order to deal with write-ups sold on the internet – have been used by over 600,000 students since the case was introduced in 1987. Topics include: organizational decision making; quantitative decision making; judgment biases; group decision making.

SKU: C-302 Category:

A leadership and decision-making case, used to teach decision-making under pressure, risk assessment, and responsibility for the consequences of decisions.